Search results for: All Europe, Middle East, Africa content

30 Results

Perspective

Mastering Twitter video ads

In-Stream Video Ads and Sponsorships on Twitter can elevate your brand to new levels. But before you take off, you need a few flying lessons first. Welcome to Twitter Flight School.

Perspective

Creative best practices to rock your next launch

Learn creative best practices for launching something new on Twitter — from creating attention-grabbing video, to coming up with the perfect brand hashtag, to creating brand loyalty through the use of targeted Tweets.

Research

Boost the effectiveness of your ads with synchronization

Our latest study shows the high impact of ads broadcast simultaneously on TV and Twitter.

Research

Twitter changes the live TV sports viewing experience

New research shows how brands can gain greater engagement with sports fans by leveraging Twitter during live TV sporting events.

Perspective

Data doesn’t lie: how top brands use data to spot trends, read minds, and improve products

A closer look at ways that Brandwatch helps brands pinpoint new markets, identify key pain points, reduce consumer friction, and improve product design.

Research

Study offers new marketing mix modeling insights and guidance on where to invest

How effective are Twitter campaigns? New Marketing Mix Modeling studies covering two years of Twitter activity for four clients in three markets show Twitter marketing campaigns deliver a higher ROI.

Case Study

Doritos UK’s Twitter campaign brings the heat to sell its super-hot snacks

How Twitter and a baby dragon heated up sales of Doritos in the UK.

Best in Class

10 examples of Twitter creativity in the world

A look at 10 Twitter campaigns that stood out because of their creativity.

Case Study

Reed.co.uk uses Twitter to deliver timely career advice to millennials

Learn how the UK’s leading job site used Twitter to reach the millennial market.

Case Study

Nutella turns a creative idea into an increase in engagement during Christmas

Learn how Nutella used an interactive game to engage with Italian Twitter users during Christmas.

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