Search results for: All Learning to Fly content

17 Results

Research

Boost the effectiveness of your ads with synchronization

Our latest study shows the high impact of ads broadcast simultaneously on TV and Twitter.

Case Study

Doritos UK’s Twitter campaign brings the heat to sell its super-hot snacks

How Twitter and a baby dragon heated up sales of Doritos in the UK.

Perspective

Creative best practices to rock your next launch

Learn creative best practices for launching something new on Twitter — from creating attention-grabbing video, to coming up with the perfect brand hashtag, to creating brand loyalty through the use of targeted Tweets.

Research

Twitter changes the live TV sports viewing experience

New research shows how brands can gain greater engagement with sports fans by leveraging Twitter during live TV sporting events.

Perspective

How social data informs business decisions and drives social change

See how social data drives female empowerment and helps inform business decisions.

Perspective

How the world’s largest fast food brands use data to keep customers coming back

Smart use of social data can make or break a company's success — just ask McDonald's or Chick-fil-A.

Perspective

How two film studios sparked fan intrigue — and box office success

Learn from the best. See how two movie studios creatively used Twitter to drive box office success.

Perspective

From TVs to beertails: how chatbots help brands engage consumers on Twitter

Discover how Wendy’s, MTV, Patrón, and other brands are engaging consumers using chatbots on Twitter.

Research

Study offers new marketing mix modeling insights and guidance on where to invest

How effective are Twitter campaigns? New Marketing Mix Modeling studies covering two years of Twitter activity for four clients in three markets show Twitter marketing campaigns deliver a higher ROI.

Case Study

This Bud’s for you: How Anheuser-Busch InBev brews brand engagement

How beloved American brewery Anheuser-Busch InBev taps into what’s happening on Twitter to lift sales.

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