Search results for: All Healthcare & Pharma content
9 Results
Perspective
Beauty on Twitter: Start with the ones who defy convention
Marketing on Twitter? Start with the beauty audience on Twitter, the ones who defy convention.
Perspective
How Twitter Canada’s premium video engages viewers when they’re most receptive
Twitter Canada’s expanded lineup of premium video offers best-in-brand news, entertainment, sports, and lifestyle content to an influential and engaged audience.
Perspective
How video on Twitter connects brands to an influential, engaged audience
Twitter’s 2019 Digital NewFronts unveils new and expanded video partnerships with top news, sports, entertainment, lifestyle, and gaming partners, featuring exclusive new shows and live streams for brands that want to reach the world’s most engaged audience.
Case Study
How a hashtag on football's biggest night netted Mucinex over 50 million impressions
See how Mucinex’s combination of TV and Twitter advertising helped it conquer #SB52 , net millions of impressions, and lift several key brand metrics.
Research
Twitter and chatbots help brands deliver top-notch customer service in Canada
Twitter and chatbots offer real-time, personalized customer service for brands in Canada and beyond. Our research shows Canadians trust chatbots once they’ve used one. After that, using a chatbot boosts several brand metrics, from responsiveness to innovativeness and more.
Research
Twitter changes the live TV sports viewing experience
New research shows how brands can gain greater engagement with sports fans by leveraging Twitter during live TV sporting events.
Best in Class
Cause marketing on Twitter
Learn how to leverage the best of Twitter for your next cause marketing initiative.
Research
Study offers new marketing mix modeling insights and guidance on where to invest
How effective are Twitter campaigns? New Marketing Mix Modeling studies covering two years of Twitter activity for four clients in three markets show Twitter marketing campaigns deliver a higher ROI.
Case Study
How Excedrin relieved the #DebateHeadache and won the presidential debate
How Excedrin used smart marketing to relieve a #DebateHeadache during the election.