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107 Results

Case Study

Twitter announces winners of

Meet the winners of the 2019 Brand Bowl, celebrating the best brand campaigns on Twitter during .

Q&A

Meet the judges: 360i social marketing manager Masha Murakhovsky

We picked the brightest minds to judge the . Meet i360’s Masha Murakhovsky.

Research

Study offers new marketing mix modeling insights and guidance on where to invest

How effective are Twitter campaigns? New Marketing Mix Modeling studies covering two years of Twitter activity for four clients in three markets show Twitter marketing campaigns deliver a higher ROI.

Perspective

How Twitter’s expanded video programming slate supports your marketing strategy

Twitter’s content partners provide premium video for your marketing strategy.

Perspective

10 Rules for Effective Social Engagement with Twitter Partner Sprout Social

Having a social strategy isn’t enough; you need to know how to listen carefully and respond authentically. Here are the key rules of engagement, courtesy of Twitter and its official partner, Sprout Social.

Research

What’s happening next: Tapping into Twitter’s audience on football’s biggest night

Twitter is the platform to connect with Super Bowl fans. Read more to find out which fans are Tweeting before, during, and after the game, so you can tailor your message to this engaged and receptive fanbase.

Perspective

Creative best practices to rock your next launch

Learn creative best practices for launching something new on Twitter — from creating attention-grabbing video, to coming up with the perfect brand hashtag, to creating brand loyalty through the use of targeted Tweets.

Perspective

Create a thunderclap moment to connect in the now (part two)

Learn five effective tips for breaking through crowded timelines to create a true connection with your audience.

Research

Helping brand marketers measure the impact of their advertising

Twitter is committed to enhancing its measurement solutions, an area in which our MoPub team has already built a strong foundation.

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