Search results for: All Audience Insights content

27 Results

Case Study

Call for entries: is back!

Enter Brand Bowl 53, Twitter’s official advertising competition in the buildup to and throughout the big game, and learn how Twitter’s influential audience can get in on the action, too.

Research

How to create video that captivates on Twitter

Discover how to create a video with thumb-stopping power on Twitter that takes advantage of the unique strengths and effectiveness of Twitter Video.

Research

What’s happening next: 9 holiday predictions every marketer should know

Learn nine trends in the holiday conversation on Twitter so you can customize your campaign to reach our engaged and receptive audience.

Research

Twitter and chatbots help brands deliver top-notch customer service in Canada

Twitter and chatbots offer real-time, personalized customer service for brands in Canada and beyond. Our research shows Canadians trust chatbots once they’ve used one. After that, using a chatbot boosts several brand metrics, from responsiveness to innovativeness and more.

Research

Twitter connects your brand with what’s happening

See how you can build brand engagement and connect with your audience by being a part of what’s happening on Twitter.

Research

Reboot is happening: tracking the holiday tech conversation on Twitter

What’s trending right now in holiday tech? Check out our guide and learn strategies for joining the holiday tech conversation on Twitter and reaching our engaged and receptive audience.

Research

New research shares the keys to In-Stream Video Ad effectiveness

The quickly changing video landscape offers opportunities (and challenges). New research shows how Twitter’s new video ads improve key brand metrics

Research

What’s happening next: Why you should kick off red carpet season with Twitter

See the best ways to connect with Twitter’s passionate Golden Globes audience so you can successfully plan your award show marketing campaign.

Research

The most effective ways to promote your video campaign

Research shows that Twitter is the most effective way to do a video takeover.

Research

5 tips to boost campaign performance with In-Stream Video Ads

Find out how creative teams can make the most of Twitter’s new ad offering, using research-backed best practices.

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