Search results for: All B2C content

11 Results

Case Study

Samsung UK uses Twitter to host a nationwide treasure hunt

See how Samsung UK used Twitter to reach consumers in real time for its treasure hunt event.

Research

Study offers new marketing mix modeling insights and guidance on where to invest

How effective are Twitter campaigns? New Marketing Mix Modeling studies covering two years of Twitter activity for four clients in three markets show Twitter marketing campaigns deliver a higher ROI.

Research

Twitter changes the live TV sports viewing experience

New research shows how brands can gain greater engagement with sports fans by leveraging Twitter during live TV sporting events.

Perspective

The 3 C’s of technology brand storytelling: content, culture, and connection

Learn how technology brands can connect to cultural experiences in a device-driven world with leaders from Intel, CNET, Twitter, and Muzik.

Research

Experts share tips for a successful live broadcast

Learn how to engage target audiences in real time and enliven your brand messaging with these tips for immersive Periscope broadcasts.

Best in Class

10 examples of Twitter creativity in the world

A look at 10 Twitter campaigns that stood out because of their creativity.

Best in Class

Cause marketing on Twitter

Learn how to leverage the best of Twitter for your next cause marketing initiative.

Perspective

Love at First View — owning the timeline and the moment

Find out how First View has helped brands get in front of a huge audience at the optimal moment.

Perspective

From TVs to beertails: how chatbots help brands engage consumers on Twitter

Discover how Wendy’s, MTV, Patrón, and other brands are engaging consumers using chatbots on Twitter.

Case Study

Reed.co.uk uses Twitter to deliver timely career advice to millennials

Learn how the UK’s leading job site used Twitter to reach the millennial market.

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