Search results for: All TV content
21 Results
Case Study
Taco Bell and MTV let fans vote for Best New Artist in viral chatbot campaign
See how MTV and Taco Bell teamed up to drive fan engagement at the 2017 VMAs with a chatbot on Twitter that let people vote on Best New Artist.
Case Study
KITKAT uses In-Stream Video Sponsorship to own the NFL conversation
Kit Kat Canada used Twitter’s In-Stream Video Sponsorship and audience targeting to go beyond TV advertising and reach millions of football fans while they were most receptive.
Case Study
People of Earth’s adopt-an-alien chatbot increases awareness and engagement
Twitter has solutions for your marketing objectives.
Case Study
“Bad Moms” creative campaign starts movement on Twitter, boosts box office success
Bad Moms movie uses Twitter to become comedy hit.
Case Study
How can a premium TV channel use a new series to increase brand recognition?
Learn how AMC Latin America scared up 25M impressions and built buzz around the new "Fear the Walking Dead" series.
Case Study
How the NHL used Twitter to drive Stanley Cup Final viewership
Learn how the NHL drove a 40% lift in TV tune-in to the 2018 Stanley Cup Final through targeting fans with engaging creative.
Perspective
How Twitter’s expanded video programming slate supports your marketing strategy
Twitter’s content partners provide premium video for your marketing strategy.
Research
What’s happening next: Tapping into Twitter’s audience on football’s biggest night
Twitter is the platform to connect with Super Bowl fans. Read more to find out which fans are Tweeting before, during, and after the game, so you can tailor your message to this engaged and receptive fanbase.
Research
What’s happening next: how to tap into people on Twitter for music’s biggest night
Learn who’s talking about the Grammys on Twitter and what they’re passionate about so you can tailor your campaign to music’s biggest night.
Research
New research: Twitter TV fans tune in live to their favorite shows
Learn about engaged TV fans on Twitter and how brands can be a part of the live TV conversation.