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See how Coca-Cola FM Mexico teamed up with a rising band to connect with teens through Promoted Tweets and Periscope.
See how a men's skincare brand boosted awareness and sales by using Twitter to invite rugby fans to #scrumtogether .
Learn how @Delissio frozen pizza warmed hearts and built brand equity by using Twitter to drive to a live Periscope feed of freshly baking pizzas.
Best in Class
From fearless girls to slam dunks to assuaging hunger, these three Cannes Lions winning campaigns stood out with their creativity, impact, innovation, and strong ROI.
HEINZ used Twitter to raise awareness for HEINZ Mayonnaise. By making a Twitter poll asking if they should release Mayochup in the US, HEINZ built excitement, energy, and visibility while creating a positive association with their ketchup. Thanks in part to Twitter, it was one of the most effective new launches in the HEINZ company’s history.
Kit Kat Canada used Twitter’s In-Stream Video Sponsorship and audience targeting to go beyond TV advertising and reach millions of football fans while they were most receptive.