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Learn why Lexus Saudi Arabia used Twitter's Promoted Trends to target luxury car fans and rev up excitement for its new vehicles.
See how Honda used Twitter's Instant Win feature for a good cause while also earning lifts in purchase intent and brand favorability.
How effective are Twitter campaigns? New Marketing Mix Modeling studies covering two years of Twitter activity for four clients in three markets show Twitter marketing campaigns deliver a higher ROI.
Periscope 360 live streams help bring your audience right into the action — once you learn the rules of the road. Here’s how you can take advantage of this new medium.