Search results for: All TV content

21 Results

Case Study

Taco Bell and MTV let fans vote for Best New Artist in viral chatbot campaign

See how MTV and Taco Bell teamed up to drive fan engagement at the 2017 VMAs with a chatbot on Twitter that let people vote on Best New Artist.

Case Study

KITKAT uses In-Stream Video Sponsorship to own the NFL conversation

Kit Kat Canada used Twitter’s In-Stream Video Sponsorship and audience targeting to go beyond TV advertising and reach millions of football fans while they were most receptive.

Case Study

How can a premium TV channel use a new series to increase brand recognition?

Learn how AMC Latin America scared up 25M impressions and built buzz around the new "Fear the Walking Dead" series.

Case Study

How the NHL used Twitter to drive Stanley Cup Final viewership

Learn how the NHL drove a 40% lift in TV tune-in to the 2018 Stanley Cup Final through targeting fans with engaging creative.

Research

What’s happening next: Tapping into Twitter’s audience on football’s biggest night

Twitter is the platform to connect with Super Bowl fans. Read more to find out which fans are Tweeting before, during, and after the game, so you can tailor your message to this engaged and receptive fanbase.

Research

What’s happening next: how to tap into people on Twitter for music’s biggest night

Learn who’s talking about the Grammys on Twitter and what they’re passionate about so you can tailor your campaign to music’s biggest night.

Research

New research: Twitter TV fans tune in live to their favorite shows

Learn about engaged TV fans on Twitter and how brands can be a part of the live TV conversation.

Research

Why you should start with Twitter's audience during red carpet season

See the best ways to connect with Twitter’s passionate Golden Globes audience so you can successfully plan your award show marketing campaign.

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