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See how St-Germain Liqueur used Periscope to create an innovative "live peep show" that produced positive sentiment around the brand.
Twitter is the platform to connect with Super Bowl fans. Read more to find out which fans are Tweeting before, during, and after the game, so you can tailor your message to this engaged and receptive fanbase.
Smart companies like Apple use Twitter to surprise and delight customers. But those who fail at customer service on Twitter pay a big price.
P&G and Mastercard have made their debut using Twitter's new In-Stream Video Ads in Brazil, running campaigns that produced relevant results.