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From fearless girls to slam dunks to assuaging hunger, these three Cannes Lions winning campaigns stood out with their creativity, impact, innovation, and strong ROI.
See how St-Germain Liqueur used Periscope to create an innovative "live peep show" that produced positive sentiment around the brand.
Find out how MuleSoft used Twitter as a cost-effective way to connect with B2B customers, promote its brand, and generate leads.
Having a social strategy isn’t enough; you need to know how to listen carefully and respond authentically. Here are the key rules of engagement, courtesy of Twitter and its official partner, Sprout Social.
Smart companies like Apple use Twitter to surprise and delight customers. But those who fail at customer service on Twitter pay a big price.