Search results for: All Create Engagement content

103 Results

Perspective

From TVs to beertails: how chatbots help brands engage consumers on Twitter

Discover how Wendy’s, MTV, Patrón, and other brands are engaging consumers using chatbots on Twitter.

Research

Experts share tips for a successful live broadcast

Learn how to engage target audiences in real time and enliven your brand messaging with these tips for immersive Periscope broadcasts.

Perspective

How two film studios sparked fan intrigue — and box office success

Learn from the best. See how two movie studios creatively used Twitter to drive box office success.

Research

Advertising on Twitter drives audiences to watch TV

Research shows that audiences are more likely to tune into linear TV after being exposed to Twitter media, and that adding Twitter to a TV campaign can double its effectiveness.

Research

How brands can connect with fans on Twitter during

Read tips and ideas on how to connect with customers during the Olympics.

Research

Outfit envy is happening: tracking the fall fashion conversation on Twitter

Twitter users are fall fashion fanatics, and no fashion campaign is complete without a presence on Twitter. Here we track our users’ conversations and measure every trend, hashtag, and Tweet, so you can effectively fold Twitter into your fashion marketing plan.

Q&A

: The power of wild ideas and — a Q&A with

The power of onlyness: how one person can turn a “wild” idea into a new reality. Read a Q&A with author, thought leader, and TED speaker Nilofer Merchant.

Perspective

Periscope 360 brings a new dimension to marketing

Periscope 360 live streams help bring your audience right into the action — once you learn the rules of the road. Here’s how you can take advantage of this new medium.

Perspective

Preparing for golden moments at the Olympic Games

Learn five basic planning principles for your brand to capitalize on live moments.

Perspective

How social data informs business decisions and drives social change

See how social data drives female empowerment and helps inform business decisions.

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