Search results for: All Audience Targeting content

39 Results

Research

Twitter extends reach of TV campaigns to young, hard-to-reach audience

New Nielsen Total Ads Rating (TAR) studies commissioned by Twitter show incremental audience reach to TV across four measured cross-platform campaigns.

Research

5 tips to boost campaign performance with In-Stream Video Ads

Find out how creative teams can make the most of Twitter’s new ad offering, using research-backed best practices.

Research

Game time on Twitter: A recipe for your brand’s success

How brands can influence sports fans’ food and alcohol choices and translate that influence into greater revenue.

Research

Experts share tips for a successful live broadcast

Learn how to engage target audiences in real time and enliven your brand messaging with these tips for immersive Periscope broadcasts.

Perspective

Create a thunderclap moment to connect in the now (part two)

Learn five effective tips for breaking through crowded timelines to create a true connection with your audience.

Research

Why Twitter owns TV conversations

Discover why Twitter users love television and are influencers when it comes to all things TV-related.

Perspective

Applying event targeting to and each Olympic sport

Learn how your brand can get in front of fans during the Olympics using event targeting.

Perspective

Create a thunderclap moment to connect in the now (part one)

Learn best practices for planning a compelling campaign strategy to create a live connection and reach an engaged audience.

Perspective

Preparing for golden moments at the Olympic Games

Learn five basic planning principles for your brand to capitalize on live moments.

Case Study

This Bud’s for you: How Anheuser-Busch InBev brews brand engagement

How beloved American brewery Anheuser-Busch InBev taps into what’s happening on Twitter to lift sales.

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