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An analysis of recent holiday campaigns uncovered insights for retailers looking to drive sales with Twitter in the 2016 holiday shopping season.
See how Adidas Spain engaged with Madrid Marathon participants and runners in general through Twitter’s targeting tools.
Learn how Hill City used Twitter to launch a brand-new clothing line, reach a wide audience, generate buzz, and create a network of homegrown influencers.
Learn how TaylorMade used Twitter Amplify to connect with its core audience of committed golfers around the Masters Tournament.
How Sonos used Twitter First View and Promoted Trend to break through the pre-holiday tech launch clutter
Sonos harnessed the power of Twitter First View and Promoted Trend to launch its voice-controlled smart speaker during the most competitive month of the year. Twitter helped Sonos generate top-of-mind awareness with consumers and outshine larger speaker brands with bigger marketing budgets.
Best in Class
From fearless girls to slam dunks to assuaging hunger, these three Cannes Lions winning campaigns stood out with their creativity, impact, innovation, and strong ROI.