Search results for: All Media & Entertainment content

48 Results

Case Study

Call for entries: is back!

Enter Brand Bowl 53, Twitter’s official advertising competition in the buildup to and throughout the big game, and learn how Twitter’s influential audience can get in on the action, too.

Case Study

KITKAT uses In-Stream Video Sponsorship to own the NFL conversation

Kit Kat Canada used Twitter’s In-Stream Video Sponsorship and audience targeting to go beyond TV advertising and reach millions of football fans while they were most receptive.

Case Study

How can a premium TV channel use a new series to increase brand recognition?

Learn how AMC Latin America scared up 25M impressions and built buzz around the new "Fear the Walking Dead" series.

Case Study

How the NHL used Twitter to drive Stanley Cup Final viewership

Learn how the NHL drove a 40% lift in TV tune-in to the 2018 Stanley Cup Final through targeting fans with engaging creative.

Research

Study offers new marketing mix modeling insights and guidance on where to invest

How effective are Twitter campaigns? New Marketing Mix Modeling studies covering two years of Twitter activity for four clients in three markets show Twitter marketing campaigns deliver a higher ROI.

Perspective

How Twitter’s expanded video programming slate supports your marketing strategy

Twitter’s content partners provide premium video for your marketing strategy.

Research

What’s happening next: Tapping into Twitter’s audience on football’s biggest night

Twitter is the platform to connect with Super Bowl fans. Read more to find out which fans are Tweeting before, during, and after the game, so you can tailor your message to this engaged and receptive fanbase.

Research

What’s happening next: how to tap into people on Twitter for music’s biggest night

Learn who’s talking about the Grammys on Twitter and what they’re passionate about so you can tailor your campaign to music’s biggest night.

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