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Learn how technology brands can connect to cultural experiences in a device-driven world with leaders from Intel, CNET, Twitter, and Muzik.
Airbnb was not an official Oscars sponsor, but created its own conversation and creative campaign with #LiveInTheMovies which won Twitter’s #Creativity award. Take a look behind the screens to see how the company did it.
Keith Weed, named the most influential CMO in the world by Forbes Magazine, emphasizes the importance of Twitter for business leaders.
Smart companies like Apple use Twitter to surprise and delight customers. But those who fail at customer service on Twitter pay a big price.