If you’re reading this, chances are you’ve likely thrown your fair share of 2020 marketing plans out the window.
Scrapped shoots, delayed launches, ever-shifting budgets, Zoom this, Zoom that. These challenges have really pushed marketers creatively, leading to some incredible work on Twitter. From campaign pivots to at-home content creation, marketers across Southeast Asia brought all the feels and really got to the heart of what Twitter’s all about — connecting people and brands through conversation. These are the eight campaigns and brands worth remembering from a year we’ll never forget.