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A safer Twitter is a better Twitter

From policies to products to partnerships, we’re making Twitter a safer place for both people and brands.

It’s our goal as an industry to create the safest possible environment for the people that use our platforms, engage with our media, and connect with our brands, to contribute to a longer lasting and more profound impact on brand safety.

Through our policies, products, and partnerships, we’re already seeing progress happen, and we’ll continue to invest in brand safety to make Twitter a safer place for all. Here’s how we’re doing it.

Key stats

100%

of Twitter Amplify videos sampled met GARM's brand safety standard.

Source: OpenSlate, April 2021 commissioned by Twitter. 455,000 videos reviewed.

< 0.1%

total impressions on violative Tweets out of all Tweets, globally.

Source: Twitter Transparency Report, July 1 through December 31 2020 

77%

increase in the number of accounts actioned for violations of our hateful conduct policy. 

Source: Twitter Transparency Report, July 1 - December 31 2020


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