Increase relevancy with effective video sponsorship.
Use Promoted Video to spread excitement.
Using Promoted Video is a proven way to increase engagement and generate excitement. @LidlGB found that its audience not only wanted to watch this content, but also was keen to share it.
With the nation gripped with excitement on the arrival of the new royal baby, having our creative so deftly intertwined with the rolling news coverage made Twitter an ideal platform for us to connect with customers on the launch of our new Lupilu baby range.