Mobile app growth

Drive mobile app installs and re-engagements.

As an app marketer, driving installs is just the first step. But even if your app’s value is clear, it’s competing with over 3 million other apps for coveted space on the home screens of your target audience.

Whether you’re a startup in launch mode, a mobile-born brand or an established company new to the mobile space, Twitter is the place where you can create a powerful, lasting connection with your app audience.

People come to Twitter eager to discover what’s new — including mobile apps. Use our mobile app promotion tools to connect to this highly receptive audience where and when they’re looking for them.

Tell your app's story with our rich creative canvas, which uses exclusive social targeting signals to connect with a potential audience of more than 800 million people on Twitter and across thousands of popular apps on the Twitter Audience Platform.

Twitter has everything you need to drive cost-effective app growth and re-engagement at scale.

Strategies to help you face this challenge

Twitter Audience Platform

Easily extend your campaigns to reach both Twitter users and non-Twitter users on thousands of popular mobile apps.

Tailored Audiences

Target audiences created from your website visitor and/or CRM data. You may also import targeting groups from select audience partners.

Video App Card

Provide a rich video preview of your app experience while prompting users to install.