Search results for: All Telecommunications content

17 Results

Case Study

Samsung uses Twitter to make QLED TVs the clear choice for consumers

See how Samsung used an innovative Twitter partnership and an exciting new show format to build brand affinity and connect with audiences over the hottest trending TV shows.

Case Study

How Safaricom used Twitter to unite Kenya for Kipchoge record attempt

How Safaricom used a Twitter custom emoji to unite Kenya for Eliud Kipchoge’s marathon record attempt.

Case Study

STC launches its revamped pre-paid brand identity with a world first on Twitter

Learn how STC launched its SAWA prepaid brand identity on Twitter with a world-first campaign strategy.

Case Study

Saudi Telecom Company turns to Twitter to share the love on Saudi National Day

How Saudi telecoms company STC used Twitter to build community, drive website visits, and share the love on Saudi National Day.

Case Study

Tre Sverige owns conversation with First Views and engager targeting

Learn how telco brand Tre Sverige used First Views with Promoted Trends and engager targeting to own conversation in Sweden.

Case Study

In Kenya, Safaricom builds a mosaic of engaged customers and wins share of voice

Learn how Kenyan telecom Safaricom engaged a wide, enthusiastic audience on Twitter as it celebrated its anniversary.

Best in Class

: a roundup of our favourite campaigns across MENA

MENA brands and businesses continue to lead the way with their ingenuity on Twitter. From a world exhibition in 2020 to a virtual space for encouragement and inspiration, here are some of the region’s most exciting recent campaigns.

Best in Class

: some of the most creative MENA campaigns on Twitter

: some of the most creative MENA campaigns on Twitter.


Study shows average Twitter Ads ROI is 40% higher than other channels

How effective are Twitter campaigns? New Marketing Mix Modeling studies covering two years of Twitter activity for four clients in three markets show Twitter marketing campaigns deliver a higher ROI.

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