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Learn how Carlsberg UK turned “mean Tweets” about its beer into a successful Twitter campaign using First View video and a Promoted Moment to launch its new Danish Pilsner.
How effective are Twitter campaigns? New Marketing Mix Modeling studies covering two years of Twitter activity for four clients in three markets show Twitter marketing campaigns deliver a higher ROI.
See how St-Germain Liqueur used Periscope to create an innovative "live peep show" that produced positive sentiment around the brand.