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Case Study

Stella Artois serves up strong brand associations with a Twitter sponsorship

See how Stella Artois used an In-Stream Sponsorship on Twitter to become the beer that is synonymous with The Companionships, Wimbledon.

Case Study

How Twitter helped Britain Get Talking

Twitter played a key role in getting people talking for ITV’s mental health campaign.

Perspective

The rise of activism on Twitter and what it means for brand purpose

Twitter UK partnered with Starcom UK to look at the rise of grassroots activism and how people want visible action on issues they see as critical — like the environment — and how this relates to brand purpose.

Case Study

How Ubisoft got Twitter users locked and loaded for The Division 2’s UK launch

See how the social team behind Tom Clancy’s The Division 2 mastered the use of Twitter’s ad products to generate awareness and build hype for the video game’s UK launch.

Case Study

Land Rover turns to Twitter for the launch of the new Land Rover Defender

See how Land Rover made the big reveal for the launch of its highly anticipated new Land Rover Defender on Twitter.

Case Study

Warburtons scores a hit by premiering the launch of its new bagels on Twitter

See how UK family baker Warburtons boosted awareness and engagement by using Twitter First View and Spotlight Trend to unveil its new product launch campaign.

Perspective

Best in Class: Twitter marketing campaigns for Ramadan

Twitter is the place to go if you want to make your brand relevant during the holy month of Ramadan. These Twitter marketing case studies are just a few examples from 2019.

Perspective

Environment is key when it comes to the impact of video ads

In a study conducted with GroupM, Twitter tested the same video ads across four different mobile experiences and found some significant differences in how they performed — in terms of viewer behavior, attitudes about experience, and brand impact.

Case Study

Mrsool boosts its reach on Twitter by connecting with Ramadan

See how innovative delivery app Mrsool used In-Stream Video Sponsorship to maximise its reach across Twitter and capture the hype of the Ramadan season.

Case Study

How Riyad Bank connected with 20-somethings by using Twitter as a job recruitment tool

Twitter marketing case study in how Riyad Bank connected with people in their 20s by creating a job recruitment campaign.

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