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Learn how Dove Men+Care used Niche creators, branded messaging and real-time reactions to associate its brand with the Lions rugby tour.
Keith Weed, named the most influential CMO in the world by Forbes Magazine, emphasises the importance of Twitter for business leaders.
Learn how Domino’s UK used Twitter Amplify to connect with football fans for an entire weekend of Premiership highlights.
How effective are Twitter campaigns? New Marketing Mix Modeling studies covering two years of Twitter activity for four clients in three markets show Twitter marketing campaigns deliver a higher ROI.
Learn how bank HSBC used video on Twitter to align its brand with Pride in London in a meaningful and effective way.