Search results for: All Europe, Middle East, and Africa content
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Case Study
How @DFS used Promoted Video on Twitter to highlight its Olympic partnership
How @DFS used Promoted Video on Twitter to highlight an Olympic partnership and engage a wide audience..
Case Study
New Look adds scale and engagement to a cross-channel campaign with Twitter
Read about how fashion retailer New Look used Twitter to drive scale and engagement for its cross-channel Christmas campaign.
Case Study
Lidl UK invites shoppers to Tweet prices down at Christmas
Read about how Lidl UK used Conversational Ads on Twitter to let their customers drive prices down.
Perspective
Find the most valuable audiences at their most receptive on Twitter: #StartWithThem
We’ve launched our new global identity #StartWithThem in the UK. Twitter connects brands with the most valuable audiences when they’re most receptive.
Research
Study shows average Twitter Ads ROI is 40% higher than other channels
How effective are Twitter campaigns? New Marketing Mix Modeling studies covering two years of Twitter activity for four clients in three markets show Twitter marketing campaigns deliver a higher ROI.
Perspective
Create a thunderclap moment to connect in the now (part two)
Learn five effective tips for breaking through crowded timelines to create a true connection with your audience.
Research
Best practices for supercharging campaigns with branded emojis
Campaigns with branded emojis can supercharge video ads and drive earned media. See how it works.
Perspective
6 tips for working with creators on your next campaign
Here are six tips to help you best partner with creators to get better results on your next campaign.
Research
Why Twitter owns TV conversations
Discover why Twitter users love television and are influencers when it comes to all things TV-related.
Perspective
Applying event targeting to #Rio2016 and each Olympic sport
Learn how your brand can get in front of fans during the Olympics using event targeting.