Search results for: All Measure Results content

15 Results

Perspective

Find the most valuable audiences at their most receptive on Twitter:

We’ve launched our new global identity in the UK. Twitter connects brands with the most valuable audiences when they’re most receptive.

Research

Study shows average Twitter Ads ROI is 40% higher than other channels

How effective are Twitter campaigns? New Marketing Mix Modeling studies covering two years of Twitter activity for four clients in three markets show Twitter marketing campaigns deliver a higher ROI.

Research

How to create video that captivates on Twitter

Discover how to create a video with thumb-stopping power on Twitter that takes advantage of the unique strengths and effectiveness of Twitter Video.

Perspective

How the world’s largest fast food brands use data to keep customers coming back

Smart use of social data can make or break a company's success – just ask McDonald's or Chick-fil-A.

Perspective

How Twitter transforms conversations between companies and customers

Smart companies like Apple use Twitter to surprise and delight customers. But those who fail at customer service on Twitter pay a big price.

Perspective

A Cannes Lions judge reveals what goes into an award-winning campaign

Learn what award-winning campaigns have in common and how to plan using these principles.

Research

Boost the effectiveness of your ads with synchronisation

Our latest study shows the high impact of ads broadcast simultaneously on TV and Twitter.

Perspective

Data doesn’t lie: Read how top brands use data to spot trends, read minds, and improve products

A closer look at ways that Brandwatch helps brands to pinpoint new markets, identify key pain points, reduce consumer friction, and improve product design.

Research

Moms are an essential group for brand marketers to reach on Twitter

Learn the many reasons why Twitter is an effective way to reach Moms, an active yet often overlooked audience on Twitter.

Case Study

Alwaleed Philanthropies rallies the community around its student ambassadors

Read about how used Twitter to raise awareness and encourage engagement around a program promoting cultural understanding.

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