Search results for: All FMCG content

27 Results

Case Study

Rani Float puts a spin on its Twitter video campaign to drive engagement

Find out how Rani drove engagement with a Promoted Video campaign featuring brand ambassadors and an online competition.

Case Study

Castle Lite engages and educates customers with ScratchReels

Read how South African brand Castle Lite engaged people with ScratchReels – interactive GIFs unique to Twitter.

Case Study

Twitter delivers one of Cadbury’s highest-ever ROIs with the Christmas campaign

Cadbury UK first launched its Christmas campaign on Twitter in 2015 to celebrate giving and generosity. For the 2017 activity, it took the campaign a step further and achieved its highest-ever ROIs for .

Case Study

Rani hits the target with its World Cup campaign

Learn how Rani succeeded in building brand engagement and boosting sales by tapping into people’s strong interest in football

Case Study

Tayto Ireland uses Twitter to support a nationwide, cross-channel campaign

See how Twitter helped Tayto Ireland draw attention to its pop-up shop, an on-pack competition and its TV ads.

Best in Class

10 examples of Twitter creativity in the world

A look at 10 Twitter campaigns that stood out because of their creativity.

Best in Class

: Some of the most creative MENA campaigns on Twitter

See examples of the most MENA creative campaigns on Twitter.

Case Study

Dove Men+Care makes its voice heard with Twitter during the Rugby World Cup

See how a men's skincare brand boosted awareness and sales by using Twitter to invite rugby fans to .

Case Study

Tic Tac promotes a special-edition product and grows its followers on Twitter

See how Tic Tac used Promoted Accounts and eye-catching Image Cards to appeal to a new audience.

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