Search results for: All Tech B2B content

7 Results

Case Study

Global software supplier SAP positions a new product with Twitter targeting

Discover how SAP used Twitter to attract customers to its new software product and drive a 280% increase in mentions.

Research

Study shows average Twitter Ads ROI is 40% higher than other channels

How effective are Twitter campaigns? New Marketing Mix Modeling studies covering two years of Twitter activity for four clients in three markets show Twitter marketing campaigns deliver a higher ROI.

Research

Twitter’s audience is hugely influential — here’s what it means for brands

New research highlights that Twitter’s audience is hugely influential. For brands, that means advertising on Twitter is a more efficient way of reaching the right people.

Case Study

How uses Twitter to drive booth traffic at a major industry event

Find out how MuleSoft used Twitter as a cost-effective way to connect with B2B customers, promote its brand and generate leads.

Perspective

How the world’s largest fast food brands use data to keep customers coming back

Smart use of social data can make or break a company's success – just ask McDonald's or Chick-fil-A.

Perspective

3 ways to own the moment and achieve "Love at First View"

Find out how First View has helped brands to get in front of a huge audience at the optimal moment.

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