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Twitter is one of the top places for prospective car buyers and car fans to connect and talk about all things automotive. This article looks at who they are and what brands they’re talking about.
Learn how Lexus in KSA successfully expanded its reach among female audiences by tapping into the historic moment of the driving ban lift..
Learn how Auto Trader combined a competition, video, automation, and sponsorship to meet its World Cup goals on Twitter.
How effective are Twitter campaigns? New Marketing Mix Modeling studies covering two years of Twitter activity for four clients in three markets show Twitter marketing campaigns deliver a higher ROI.