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7 Results

Case Study

Doritos UK’s Twitter campaign brings the heat to sell its super-hot snacks

How Twitter and a baby dragon heated up sales of Doritos in the UK.

Best in Class

Creativity at Cannes 2017

Take a look at a few Cannes 2017 award winners that used Twitter to great effect.

Case Study

How beer brand ‎ used Periscope to engage Londoners on Twitter

Read about how used Periscope and personality to build brand awareness on Twitter.

Case Study

Fashion brand F&F uses Twitter Video to engage Irish women

Read about how fashion brand F&F Ireland used Twitter Video to grow its Twitter followers and boost engagement rates

Research

Study shows average Twitter Ads ROI is 40% higher than other channels

How effective are Twitter campaigns? New Marketing Mix Modeling studies covering two years of Twitter activity for four clients in three markets show Twitter marketing campaigns deliver a higher ROI.

Research

Twitter changes the live TV sports viewing experience

New research shows how brands can gain greater engagement with sports fans by leveraging Twitter during live TV sporting events.

Perspective

From TVs to beertails: how chatbots help brands engage consumers on Twitter

Discover how Wendy’s, MTV, Patrón, and other brands are engaging consumers using chatbots on Twitter.

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