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How effective are Twitter campaigns? New Marketing Mix Modeling studies covering two years of Twitter activity for four clients in three markets show Twitter marketing campaigns deliver a higher ROI.
Read about how app-based car service Careem, successfully ran parallel branding and performance campaigns in KSA on Twitter.
Read about how Playrix brought high-value users back to its apps with a re-engagement campaign on the Twitter Audience Platform.
See how an online casino used Twitter's mobile app promotion suite to win first-time players and quality app installs.
See how Gilt surpassed the industry’s average app click rate by 85% by using Twitter’s mobile app promotion suite to target app users.
See how Spanish job site @InfoJobs showed leadership, built community and won new app users with its #JobDay on Twitter.