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Navigating the new norm

The outbreak of COVID-19 has presented us all with unprecedented challenges. The situation is global and open-ended, and could affect every brand, every business, and every individual. In times of crisis, people look to leaders and institutions for guidance, reassurance, and information. Increasingly, they also look to businesses. 

We’re here to help. Twitter is a platform that plays a significant role in crisis communications, and can be a powerful tool for you to communicate with your customers, employees, and the broader ecosystem at times like this. 

Count on us for insights, inspiration, tips, and support to help navigate our new normal.

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Conversation spotlight: Staying connected
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Breaking records with ‘Trolls World Tour’
Conversation spotlight: Health and wellness
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Conversation spotlight: Gaming
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On Twitter, Salesforce is ‎#LeadingThroughChange
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Conversation spotlight: Celebrating while social distancing
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Leading the way: Media and entertainment
Hulu’s #LittleFiresEverywhere brings fans together at home
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How people on Twitter are navigating the new norm
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Advertising during COVID-19
The ultimate Twitter watch party
Verizon uses Twitter to support small businesses in uncertain times
Leading the way
Brand communications in times of crisis

To see all of the latest steps Twitter is taking in response to COVID-19, visit covid19.twitter.com.