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Learn how EMC Isilon created an always-on campaign on Twitter to drive traffic to its website and generate sales leads.
Discover how SAP used Twitter to attract customers to its new software product and drive a 280% increase in mentions.
Find out how MuleSoft used Twitter as a cost-effective way to connect with B2B customers, promote its brand and generate leads.
Best in Class
Cannes Lions celebrates the most creative campaigns from around the world. Here we look at three award-winning campaigns that really used Twitter to its best.
How effective are Twitter campaigns? New Marketing Mix Modeling studies covering two years of Twitter activity for four clients in three markets show Twitter marketing campaigns deliver a higher ROI.